The Non-Designer’s Design Book

Description

For nearly 20 years, designers and non-designers alike have been introduced to the fundamental principles of great design by author Robin Williams. Through her straightforward and light-hearted style, Robin has taught hundreds of thousands of people how to make their designs look professional using four surprisingly simple principles. Now in its fourth edition, The Non-Designer’s Design Book offers even more practical design advice, including a new chapter on the fundamentals of typography, more quizzes and exercises to train your Designer Eye, updated projects for you to try, and new visual and typographic examples to inspire your creativity.

Whether you’re a Mac user or a Windows user, a type novice, or an aspiring graphic designer, you will find the instruction and inspiration to approach any design project with confidence.

This essential guide to design will teach you

• The four principles of design that underlie every design project
• How to design with color
• How to design with type
• How to combine typefaces for maximum effect
• How to see and think like a professional designer
• Specific tips on designing newsletters, brochures, flyers, and other projects.

Recommended to Instructional Designers, eLearning Developers, and anyone who wants to Learn Visual Design Principles

This visual design book is extremely helpful for educators and trainers to craft more engaging and effective educational materials. Bloggers and content creators will also discover some great tips and techniques to elevate the visual impact of their online presence. Robin Williams’ engaging style makes complex principles accessible, turning even novices into designers capable of professional-level work.